BSA Bikes

Founded in 1861 · Country of origin: United Kingdom

6 BSA models in India, priced from ₹2.2 Lakh (BSA Bantam 350) to ₹3.25 Lakh (BSA Scrambler 650).

BSA Bikes Price List in India

About BSA

Motorcycles is a British marquee that is known for manufacturing classic retro motorcycles in the pre-1950s era. At its peak, BSA was the largest motorcycle producer in the world, along with

and

Villiers.

In October 2016, India’s Mahindra Group bought the BSA brand for £3.4 million, via its subsidiary - Classic Legends Pvt. Ltd. The

arm was founded with a vision to reintroduce iconic motorcycle brands in India and global markets.

In December 2021, Classic Legends unveiled the BSA Goldstar, a 650cc modern-retro

, at the Motorcycle Live event at the NEC Birmingham, UK.  This paved the way for Classic Legends to foray into the international market with the resurrection of the iconic BSA Goldstar. The BSA brand currently operates in the European market, but Classic Legends has plans for its global expansion.

The BSA Goldstar has been spotted on test in India on multiple occasions, and an India launch is expected sometime in late 2023 or early 2024. Besides this, the company recently showcased the

concept at the Motorcycle Live 2022 event at the NEC Birmingham, UK. The

concept is based on the Goldstar, and according to the company, it is a design study to gauge customer feedback on a possible future product.

While the BSA Goldstar rivals the

in Europe, the BSA Scrambler 650, once launched, will compete against the

, the

version of the

.

The long-term road map for BSA motorcycles is to curate an ecosystem of lifestyle experiences for its customers by leveraging its capabilities in design and engineering to design lifestyle products that capture the ethos of retro motorcycling.